We are a modern media, commerce, and data technology company comprised of strategists, creatives, media and commerce experts, data scientists, and engineers driven by one common purpose — to accelerate business growth through data-driven marketing, creative, and commerce. With over 400 experts worldwide, our teams provide full-funnel, predictive marketing solutions for global brands.
Digital Business and Marketing Transformation, Aligning Business Goals to Marketing Strategy, Research & Consumer Insights, Brand Strategy, MarTech and DataTech Strategy, Data Analysis & Attribution Modeling
Traditional and Digital Campaign Creative, Design and Production, Copywriting, Omni Channel Content Across All Platforms and Devices
Media Mix Strategy, Traditional and Digital Media Buying, Marketing Automation & CRM, Paid Search (PPC), Paid Social
Search Engine Optimization (SEO), Public Relations, Influencer Campaigns, Social Media Campaigns, Community Management, Reputation Management and Media Coverage
Website Design and Development, Mobile App Design and Development, Software Architecture, Artificial Intelligence, Voice and Conversational A.I.
DTC & In-Store Strategy, Sales Forecasting and ROI Analysis, Building and Managing Enterprise Commerce Platforms such as Adobe Commerce (Magento), Shopify Plus, Salesforce Commerce Cloud, SAP Commerce Cloud, Drupal Commerce (Acquia), Sitecore Experience Commerce, Oracle Commerce, WooCommerce, BigCommerce
Web and Marketing Analytics, Data Auditing, Data Engineering, Data Visualization, Data Analysis, Predictive Analytics, CRO, A/B and Multi-Variant Testing, Return on Ad Spend (ROAS) Analysis and Proforma, Multi-Channel Attribution, Off-Line and Online Attribution
Digital, Shopper, & Marketplace Media Strategy, Planning & Campaign Management, Retail & Wholesale Channel Strategy, Marketplace Channel Management & Consulting, PIM Set Up & Management, Catalog Creation & Management, Promotional Strategy & Planning, Customer Reviews Strategy & Management, Product Detail Creative, Brand Store Strategy, Enhanced Brand Content
In today’s competitive retail landscape, leveraging advanced data tools like Amazon Marketing Cloud (AMC) is no longer reserved for the most sophisticated advertisers. This powerful platform allows brands to seamlessly integrate DSP and PPC data, providing a holistic view of the customer journey from awareness to conversion. In this Lunch & Learn session, MindgruveMacarta experts...
ECommerce SEO is undergoing a profound shift — and enterprise brands that adapt first will win the next era of organic growth. Today, over 75% of eCommerce category searches feature product grids, and 50% of those are ranked in the coveted first position. Google’s SERP landscape extends beyond simply ranking product pages or category pages....
English announcement Comunicado em português As TikTok Shop Prepares to Launch, Global Agencies Expand Social Commerce Capabilities in Latin America MindgruveMacarta, a global performance marketing, retail media, and data-tech company, is expanding its partnership with Outlandish, a leader in live shopping and social commerce, becoming the first agency to offer end-to-end TikTok Shop management in...
AI-generated content is changing how online retailers connect with their shoppers — streamlining operations, product descriptions, email marketing, and more. Yet as automated content moves to the forefront of search engine results, consumers still crave relatable content to enhance their experience. That’s why a human voice is key to establishing trust and driving engagement. This...
