MindgruveMacarta Icon MindgruveMacarta A Modern Marketing Agency

Data Driven Marketing, Creative & Commerce.

We are a global, independent digital agency comprised of strategists, creatives, media and marketplace experts, data scientists, and engineers who are driven by one common purpose — accelerating business growth through data-driven marketing, creative, and commerce.

Adweek Fastest Growing Agencies
Inc 5000
American Advertising Awards
The Webby Awards
OMMA Awards



Digital Business and Marketing Transformation, Aligning Business Goals to Marketing Strategy, Research & Consumer Insights, Brand Strategy, MarTech and DataTech Strategy, Data Analysis & Attribution Modeling

Creative & Design

Traditional and Digital Campaign Creative, Design and Production, Copywriting, Omni Channel Content Across All Platforms and Devices

Media Planning & Buying

Media Mix Strategy, Traditional and Digital Media Buying, Marketing Automation & CRM, Paid Search (PPC), Paid Social

Earned Media

Search Engine Optimization (SEO), Public Relations, Influencer Campaigns, Social Media Campaigns, Community Management, Reputation Management and Media Coverage


Website Design and Development, Mobile App Design and Development, Software Architecture, Artificial Intelligence, Voice and Conversational A.I.


DTC & In-Store Strategy, Sales Forecasting and ROI Analysis, Building and Managing Enterprise Commerce Platforms such as Adobe Commerce (Magento), Shopify Plus, Salesforce Commerce Cloud, SAP Commerce Cloud, Drupal Commerce (Acquia), Sitecore Experience Commerce, Oracle Commerce, WooCommerce, BigCommerce

Data Science & Analytics

Web and Marketing Analytics, Data Auditing, Data Engineering, Data Visualization, Data Analysis, Predictive Analytics, CRO, A/B and Multi-Variant Testing, Return on Ad Spend (ROAS) Analysis and Proforma, Multi-Channel Attribution, Off-Line and Online Attribution

Retail Media & Marketplaces

Digital, Shopper, & Marketplace Media Strategy, Planning & Campaign Management, Retail & Wholesale Channel Strategy, Marketplace Channel Management & Consulting, PIM Set Up & Management, Catalog Creation & Management, Promotional Strategy & Planning, Customer Reviews Strategy & Management, Product Detail Creative, Brand Store Strategy, Enhanced Brand Content

Select Clients.

Procter and Gamble
Live Nation
PGA Tour
The North Face

Featured News.

Amazon Ads AMC Service Provider | MindgruveMacarta

Amazon Ads AMC Service Provider | MindgruveMacarta

MindgruveMacarta is proud to announce that we have been awarded the prestigious Amazon Ads AMC Service Provider badge, making us one of the first independent, global marketing agencies to receive this level of recognition. Our advanced AMC capability enables us to provide deeper insights, precise targeting, and more effective marketing strategies that lead to dynamic...

Mindgruve & Macarta are Now One Global Agency

Mindgruve & Macarta are Now One Global Agency

Leading independent agencies Mindgruve and Macarta are proud to announce their official merger into a single powerhouse brand, MindgruveMacarta. This new company brings together two of the fastest-growing agencies in the U.S., according to Adweek, to unite their award-winning expertise in performance marketing, retail media, and analytics into a seamless, integrated offering. With more than...