We are a modern media, commerce, and data technology company comprised of strategists, creatives, media and commerce experts, data scientists, and engineers driven by one common purpose — to accelerate business growth through data-driven marketing, creative, and commerce. With over 400 experts worldwide, our teams deliver full-funnel, predictive marketing solutions for global brands.
Digital Business and Marketing Transformation, Aligning Business Goals to Marketing Strategy, Research & Consumer Insights, Brand Strategy, MarTech and DataTech Strategy, Data Analysis & Attribution Modeling
Traditional and Digital Campaign Creative, Design and Production, Copywriting, Omni Channel Content Across All Platforms and Devices
Media Mix Strategy, Traditional and Digital Media Buying, Marketing Automation & CRM, Paid Search (PPC), Paid Social
Search Engine Optimization (SEO), Public Relations, Influencer Campaigns, Social Media Campaigns, Community Management, Reputation Management and Media Coverage
Website Design and Development, Mobile App Design and Development, Software Architecture, Artificial Intelligence, Voice and Conversational A.I.
DTC & In-Store Strategy, Sales Forecasting and ROI Analysis, Building and Managing Enterprise Commerce Platforms such as Adobe Commerce (Magento), Shopify Plus, Salesforce Commerce Cloud, SAP Commerce Cloud, Drupal Commerce (Acquia), Sitecore Experience Commerce, Oracle Commerce, WooCommerce, BigCommerce
Web and Marketing Analytics, Data Auditing, Data Engineering, Data Visualization, Data Analysis, Predictive Analytics, CRO, A/B and Multi-Variant Testing, Return on Ad Spend (ROAS) Analysis and Proforma, Multi-Channel Attribution, Off-Line and Online Attribution
Digital, Shopper, & Marketplace Media Strategy, Planning & Campaign Management, Retail & Wholesale Channel Strategy, Marketplace Channel Management & Consulting, PIM Set Up & Management, Catalog Creation & Management, Promotional Strategy & Planning, Customer Reviews Strategy & Management, Product Detail Creative, Brand Store Strategy, Enhanced Brand Content
We’re entering a new era of media consumption and advertisers need to adapt. For years, standard display and OLV have served as the workhorses of digital advertising, providing scale, flexibility, and measurable results across countless websites and apps. Yet as media consumption continues to evolve, advertisers are shifting their investment toward higher-attention environments like digital...
Mindgruve recently hosted “The Future Is Now: AI, Search, and the Next Marketing Frontier,” a webinar led by David Shapiro, VP of Global Earned & Owned Media. The session focused on how AI-powered experiences are reshaping discovery, consideration, and conversion, and what marketing leaders should do now to stay visible as search becomes more conversational,...
People calculate too much and think too little. That’s an insight from the late, great investor Charlie Munger that applies as much to paid search marketing as it does to finance. Because here’s a dirty little secret about many paid search teams: They often get bogged down in tactics — calculating whether to invest in...
Advertising in ChatGPT represents an emerging opportunity within the broader shift toward AI-driven discovery and decision-making. While the environment offers strong contextual intent and brand-safe conditions, it currently lacks the measurement maturity, transparency, and scale required to function as a core media channel for advertisers. We recommend approaching ChatGPT advertising with intentional experimentation rather than...
