How to Optimize Your 2025 Holiday Campaigns
You’ve already launched your holiday media – the hard work is done, right? Budgets are loaded, creative is live, dashboards are dashboarding. But as Mindgruve’s Jacqueline Ruma (VP, Media Strategy) and K.B. Reidenbach (SVP, Products) reminded us in their holiday webinar, this is when the most important work begins. The core message of this session...