We are a global performance marketing, retail media and data-tech company comprised of strategists, creatives, media and marketplace experts, data scientists and engineers driven by one common purpose — accelerate business growth through data-driven marketing, creative and commerce. With over 300 experts across the globe, MindgruveMacarta’s teams provide integrated performance marketing, retail media and commerce solutions for global brands.
Digital Business and Marketing Transformation, Aligning Business Goals to Marketing Strategy, Research & Consumer Insights, Brand Strategy, MarTech and DataTech Strategy, Data Analysis & Attribution Modeling
Traditional and Digital Campaign Creative, Design and Production, Copywriting, Omni Channel Content Across All Platforms and Devices
Media Mix Strategy, Traditional and Digital Media Buying, Marketing Automation & CRM, Paid Search (PPC), Paid Social
Search Engine Optimization (SEO), Public Relations, Influencer Campaigns, Social Media Campaigns, Community Management, Reputation Management and Media Coverage
Website Design and Development, Mobile App Design and Development, Software Architecture, Artificial Intelligence, Voice and Conversational A.I.
DTC & In-Store Strategy, Sales Forecasting and ROI Analysis, Building and Managing Enterprise Commerce Platforms such as Adobe Commerce (Magento), Shopify Plus, Salesforce Commerce Cloud, SAP Commerce Cloud, Drupal Commerce (Acquia), Sitecore Experience Commerce, Oracle Commerce, WooCommerce, BigCommerce
Web and Marketing Analytics, Data Auditing, Data Engineering, Data Visualization, Data Analysis, Predictive Analytics, CRO, A/B and Multi-Variant Testing, Return on Ad Spend (ROAS) Analysis and Proforma, Multi-Channel Attribution, Off-Line and Online Attribution
Digital, Shopper, & Marketplace Media Strategy, Planning & Campaign Management, Retail & Wholesale Channel Strategy, Marketplace Channel Management & Consulting, PIM Set Up & Management, Catalog Creation & Management, Promotional Strategy & Planning, Customer Reviews Strategy & Management, Product Detail Creative, Brand Store Strategy, Enhanced Brand Content
MindgruveMacarta establece una sociedad comercial con Outlandish para gestionar TikTok Shop en México. MindgruveMacarta, una empresa global de performance marketing, retail media y tecnología de datos, se enorgullece de anunciar una sociedad comercial con Outlandish Digital, la agencia líder en TikTok Shop en EE. UU. Esta colaboración convierte a Outlandish Digital en la primera agencia...
The e-commerce landscape is evolving at breakneck speed. While AI has been a buzzword in e-commerce for years, Amazon’s recent innovations in this space constitute a paradigm shift with the potential to fundamentally alter how we approach e-commerce strategy, customer engagement, and competitive positioning. Let’s explore RUFUS and COSMO, Amazon’s AI shopping assistants. How RUFUS...
Discover how MindgruveMacarta optimizes programmatic media buying through supply path optimization, guaranteed deals, and advanced data integration for maximum efficiency and ROI.
Digital Marketing Veteran Brings Experience from Adobe, Bank of America, and T-Mobile MindgruveMacarta, a global performance marketing, retail media, and data-tech company, has hired David Shapiro as its new Vice President, Earned Media. Shapiro will lead and expand the agency’s earned media efforts, including public relations, organic social media, content marketing, and SEO. Shapiro’s appointment...
