We are a global performance marketing, retail media and data-tech company comprised of strategists, creatives, media and marketplace experts, data scientists and engineers driven by one common purpose — accelerate business growth through data-driven marketing, creative and commerce. With over 300 experts across the globe, MindgruveMacarta’s teams provide integrated performance marketing, retail media and commerce solutions for global brands.
Digital Business and Marketing Transformation, Aligning Business Goals to Marketing Strategy, Research & Consumer Insights, Brand Strategy, MarTech and DataTech Strategy, Data Analysis & Attribution Modeling
Traditional and Digital Campaign Creative, Design and Production, Copywriting, Omni Channel Content Across All Platforms and Devices
Media Mix Strategy, Traditional and Digital Media Buying, Marketing Automation & CRM, Paid Search (PPC), Paid Social
Search Engine Optimization (SEO), Public Relations, Influencer Campaigns, Social Media Campaigns, Community Management, Reputation Management and Media Coverage
Website Design and Development, Mobile App Design and Development, Software Architecture, Artificial Intelligence, Voice and Conversational A.I.
DTC & In-Store Strategy, Sales Forecasting and ROI Analysis, Building and Managing Enterprise Commerce Platforms such as Adobe Commerce (Magento), Shopify Plus, Salesforce Commerce Cloud, SAP Commerce Cloud, Drupal Commerce (Acquia), Sitecore Experience Commerce, Oracle Commerce, WooCommerce, BigCommerce
Web and Marketing Analytics, Data Auditing, Data Engineering, Data Visualization, Data Analysis, Predictive Analytics, CRO, A/B and Multi-Variant Testing, Return on Ad Spend (ROAS) Analysis and Proforma, Multi-Channel Attribution, Off-Line and Online Attribution
Digital, Shopper, & Marketplace Media Strategy, Planning & Campaign Management, Retail & Wholesale Channel Strategy, Marketplace Channel Management & Consulting, PIM Set Up & Management, Catalog Creation & Management, Promotional Strategy & Planning, Customer Reviews Strategy & Management, Product Detail Creative, Brand Store Strategy, Enhanced Brand Content
Adweek LATAM has solidified itself as one of the region’s most significant events for marketing, advertising, and media. The 2024 edition was held at Papalote Museo del Niño in Mexico City, serving as a meeting point for brands, agencies, and industry professionals across Latin America. The event offered a dynamic platform for conversation and learning...
Seasoned Creative Behind Brands Like Walgreens, Southwest Airlines, AT&T Joins Global Performance-Marketing Agency MindgruveMacarta, a global performance marketing, retail media, and data-tech company, has appointed Victor Camozzi as its new Executive Creative Director. In his role, Camozzi will lead the creative and ideation team for MindgruveMacarta’s global client roster. “Victor is a creative visionary with...
MindgruveMacarta has been named on the ADWEEK Fastest Growing Agencies list of 2024. The annual list honors 75 rising agencies of all sizes from around the world. Both Mindgruve and Macarta earned a spot as individual agencies, marking the fifth overall and third consecutive year for Mindgruve and the first year for Macarta. The dual...
MindgruveMacarta has been honored with two prestigious 2024 MarCom Awards, recognizing our team’s dedication to innovative, results-driven digital marketing. Organized by the Association of Marketing and Communication Professionals (AMCP), the MarCom Awards spotlight exceptional work in creativity, strategy, and execution across marketing and communications. MindgruveMacarta is named alongside world-class brands like PepsiCo, IBM, Turkish Airlines,...
