Adweek ranked Mindgruve as one of the 75 Fastest Growing Agencies. The annual feature honors agencies large and small from all over the world that have achieved exceptional growth over the past three years. This marks the third time the San Diego-based agency has been recognized.  “The success of these agencies during a historically challenging time…

Mindgruve, one of the fastest-growing digital marketing agencies in the U.S., has been selected as the Agency of Record for First Horizon Bank. First Horizon Bank is one of the top 10 banks in the U.S. with approximately 417 locations across the southeast. First Horizon Bank partnered with Mindgruve’s team of strategists, creatives, engineers, media…

Data-driven attribution has reigned prominent among marketing buzzwords for years. While mentioned across many conference rooms during future planning meetings, many organizations have yet to truly embrace the technology given its inherent complexity, historically high costs, and difficulty in winning long-term adoption as a source of truth for meaningful decision-making. However, many of the hurdles…

The growth of ecommerce sales coming out of the 2020 pandemic contributed to the fastest retail spend growth rate in 20 years, reaching upwards of 16% in 2021. This increase in spend was shown most profitable during the 2021 holiday season, with Black Friday sales growing 3% to hit $10.9 billion, and Thanksgiving sales growing…

It’s never too early to get a headstart on your holiday marketing plan. Last year, 31% of shoppers began searching for products as early as June. As an advertiser, your plan should align with the trend of holiday shoppers starting earlier year after year. Shoppers have also become increasingly aware of global supply chain issues…

For the fifth consecutive year, Mindgruve has earned a spot on the Inc. 5000 list of the fastest-growing private companies in America. Published by Inc. Magazine, the list celebrates innovation and entrepreneurial success within the most dynamic segments of the country’s economy. Once again, Mindgruve can count itself among this elite group, which over the…

There’s having a successful business. And then there’s building a brand so powerful that it gains a cult following. The difference lies in the voracity of your customers—are they engaged, and will they keep your profits up regardless of a volatile market? A cult brand is able to stoke powerful emotions in its followers, drawing…

The volume of data that companies collect continues to increase every year as more businesses rely on data to make strategic decisions. To extract actionable insights, simply collecting data is not enough. Clean and properly managed data is the foundation of any business or marketing strategy. Reporting, analysis, campaign management, and strategic decision-making are only…

Pinterest differs from other social media platforms in that its users aren’t updating their peers about changes in their lives. Instead, they’re sharing new ideas and interests through ‘pinning’ videos, photos, and lifestyle inspiration visuals to their pages. Pinterest is one of the fastest growing social media platforms, allowing marketers to leverage a large market…

Effective project managers know there are several steps to lead a project successfully, but they always begin with this: A detailed, thorough timeline. It confirms the scope so everyone is aligned, laying out a clear path of what needs to happen and when, and makes the hierarchy of the project straightforward. Doing this prevents bottlenecks…