Mindgruve Data-Driven Marketing, Creative & Commerce

Food for Your Brain.
Latest Trends and Best Practices from our Thought Leaders and Industry Experts.

Website Design Trend: Parallax Scrolling

Here at Mindgruve, we’re constantly looking for inspiration to fuel our creativity. During our creative sessions, we’ve been impressed by several UI designs involving parallax scrolling which uses multiple layers that seem to be moving in different speeds, creating a sensation of depth. This adds a 3-D look to a typically 2-D website. Though we’ve…

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Is Your Website Ready for Google’s Semantic Search?

Google’s Search Makeover In March 2012, Google announced through the Wall Street Journal that its algorithm and search results will be undergoing a makeover using semantic search technology. It is the biggest change in the company’s history and could affect millions of websites over the next few years. Semantic search refers to the process of…

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Help Us Donate to Herrick Children’s Center

Help Us Donate to Herrick Children’s Center/This holiday season, we’re joining forces with New Alternatives Herrick Children’s Center and collecting money donations of any size to help purchase new art supplies and games for children 7-13 years old.

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The Social Media Election 2012

The Social Media Election 2012/Since 2008, social media has expanded beyond the young user demographic and is continuing to enhance its personalization and interactivity.

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A Mindgruve Review: Google+ is a Plus

A Mindgruve Review: Google+ is a Plus/In June, Google’s navigation bar got a new look as part of the release of their own social network called Google+, which is supposed to be an extension of Google.

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The Struggle Between SEO & PR

The Struggle Between SEO & PR/The battle between SEO and PR has been occurring for quite some time now and we’ve decided to see if we can bring some sense to this altercation.

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What is Foursquare?

What is Foursquare?/As the popularity of Foursquare grows, businesses interest in how the location-based application can help their business grows as well, which is why we’re taking this opportunity to help explain the basics.

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