The Association of Marketing and Communication Professionals (AMCP) honored Mindgruve with a gold AVA Digital Award for the company blog, “Food For Your Brain.” The judges at AMCP evaluated the entries according to perceived effectiveness — focusing on quality, creativity, and resourcefulness.
Mindgruve designed its blog to share insider perspectives with marketers and other industry professionals about ever-evolving topics surrounding analytics, paid social, retail media, web development, the art of account management, and more.
A team of experts from different departments — specializing in data science, technology, media planning, creative, SEO, and eCommerce — takes turns writing and sharing insights. Mindgruve features select blogs in its company newsletter, recently redesigned with a new layout offering four new articles and three previous articles to encourage readers to visit posts that they may have missed. The topics of the articles explore concepts that resonate with subscribers — an analysis of the shift to Google Analytics 4, strategies to navigate a cookieless world, and a guide on how businesses can capitalize on Amazon Prime Day.
Turning “Food For Your Brain” into a source of truth for industry news, updates, and guides has helped establish Mindgruve as a thought leader in the digital marketing space. Mindgruve is honored to be recognized alongside companies like Cisco, NBCUniversal, Razorfish, and YouTube. A full list of AVA Award winners can be found here.