MindgruveMacarta Data-Driven Marketing, Creative & Commerce

Mike Hodges President & COO

Mike is the President & COO of MindgruveMacarta overseeing the global operation of over 325 employees across six countries. For nearly 30 years, he has lived at the intersection of retail media, marketing, and technology as a CEO/President, COO, chief strategist, industry thought leader, and business innovator. Mike is one of the top industry experts in driving revenue, profit, and business innovation for global brands.

Before merging with Mindguve in June 2024, Mike co-founded Macarta, a global retail media and marketplace agency. A successful entrepreneur, Mike has built and sold several startups including an advertising technology company that Google’s DoubleClick acquired. Mike also serves on several company and industry boards and is an active public speaker on digital transformation and growing global brands, specializing in retail media and marketplace strategies for P&L margin growth. Mike is a graduate of University of San Diego.