Ana Amorim Managing Director, Brazil

Ana is the country manager of MindgruveMacarta in Brazil, where she leads the agency’s operations. Ana’s deep marketing experience has helped position MindgruveMacarta as a leading authority in performance marketing and retail media. Ana is considered one of Brazil’s top performance marketing and retail media experts and thought leaders frequently consulted by the top publishers and industry outlets.

Prior to MindgruveMacarta, Ana was the Head of Programmatic at Publya, Brazil’s first independent trading desk and one of the largest in the country. In addition to programmatic media, Ana has extensive experience in building and managing the execution of strategic plans for paid, owned, and earned media for consumer and B2B brands. Ana is a graduate of Santa Catarina State University.