There is a lot of textual chatter happening on our social networks and much of it goes to blind eyes. However, scattered between these conversations are individuals who actually influence others’ decisions via social media. There are many tools and resources that digital marketers can utilize to help them find these influencers (within their respective industries) and hone in on them and their audience. To find these key influencers on social media and how to reach out to them, check out this infographic from oBizMedia and MBA in Marketing.
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