Mindgruve was recognized for its creative excellence at the 2017 American Advertising Awards District 15 Competition, earning one Gold and four Silver ADDYs. The winning work included:
Unity Point Health “Don’t Treat Yourself”
Gold, Internet Commercial & Silver, Integrated Campaign
San Diego Zoo Anniversary Celebration
Silver, Microsite (http://sandiegozoo100.org/)
Martinelli’s “First Love”
Silver, Microsite (http://mktg.martinellis.com/first-love/)
Lakehouse Hotel & Resort Website
Silver, Consumer Website (http://www.lakehousehotelandresort.com/)
The American Advertising Awards, held annually by the American Advertising Federation (AAF), is the industry’s largest and most representative creative showcase. It attracts more than 40,000 entries each year.
The regionally based district competitions represent the second of three competition tiers where winners from local markets advance to square off. Mindgruve’s District 15 includes San Diego, Los Angeles, Orange County and Las Vegas. By standing out amongst these major markets, the agency’s work will advance to the national competition, the final tier. Winners will be announced at a gala during ADMERICA, the AAF’s national conference, on June 10 in New Orleans.